the Value of “Made in”: Global Ranking of Countries as Brands

November 26, 2014 at 7:20 pm | Consultist Blog | No comment

 
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Future Brand: “Country of Origin is more important than ever”

On its 8th annual report on the Country Branding, Future Brand ranks the countries in terms of their strength as a brand name. The study also emphasises the importance of the “Country of Origin” as a valuable asset. At this post, we would like to share highlights from the report. 

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